The Future of Australian Fashion at Fashion Design Studio

The future of the Australian fashion industry was the point of focus of a two part workshop hosted at the Fashion Design Studio Ultimo on Friday 8 August.

AFC Chairman and Editor-In-Chief of Vogue Australia, Edwina McCann and AFC Deputy Chair and Editor-In-Chief of Harper's BAZAAR Australia Kellie Hush discussed their experiences and opinions of Australian fashion on both a local and international level.

Noting the "amazing creativity and incredible innovation" of Australian designers, McCann and Hush agreed that Australian fashion was not typified by a distinctive style, rather gave opportunities for each designer to be unique in their own right.

 McCann and Hush discussed the benefits of Australian Fashion Chamber resources such as the mentorship program, as well as internships for emerging designers and stressed the importance of new designers working within Australian and international design houses to further develop their careers. Hush also recognised the importance of programs such as the Australian Fashion Foundation's scholarship program which looks at building the careers of young Australian designers overseas.

The second part of the workshop, presented by AFC Director Justin Cudmore and Daphne Aung Koffel of Marque Lawyers looked at intellectual property rights for designers and the various ways through which designers can protect their creativity through the Copyright Act and Designs Act.

The Australian Fashion Chamber would like to thank the staff of Fashion Design Studio Ultimo for their assistance in the lecture, and all guests who attended.