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WAH-WAH AUSTRALIA

WAH-WAH is knitwear company that makes wearable art in collaboration with bands and artists. Our sustainably produced garments don't just keep you warm: they start conversations and give back to artists and the community.

WAH-WAH is knitwear company with a difference: we make wearable art.

Founded in 2015 by Kaylene Milner, WAH-WAH combined her two main passions: indie rock and fashion (especially knitwear). Her vision defied easy categorization: part fashion brand, part art curation, and part activism through wearable art.

In the ensuing years, WAH-WAH has built a reputation for high quality knitwear featuring tributes to some of the most exciting bands of recent times — The Yeah Yeah Yeahs, King Gizzard, The Raincoats, Sonic Youth, Silverchair, etc.— as well as designs by iconic artists such as Robert Crumb, Kaylene Whiskey, Tadanori Yokoo, Ramesh Nithiyendran, Nell, and more. While some of these are well known, WAH-WAH has also helped to raise the profile of many talented artists and musicians by sharing and championing their work with a broader audience in a medium that we all engage with on some level – clothing! The goal is to create beautiful, collaboratively designed and sustainable garments that tell a story, and to do so at a price which enables a broader audience to champion the artists involved.

WAH-WAH has succeeded in redefining what a clothing brand can be by rejecting traditional industry sales models based on seasonal collections, instead envisioning each garment as a piece of wearable art with a story and a mission statement. Every garment sold gives back to the artist, and in some cases all profits are donated to causes that WAH-WAH is passionate about. Since the brand's inception, it has donated over $1XX,000 from sales to charities including The Climate Council, Firesticks Alliance, Indiginous Corporation, Carbon Positive Australia, National Indiginous Youth Education Coalition, Teenage Cancer Trust, Full Stop and the Red Cross.

WAH-WAH's sustainably produced garments are about more than just staying warm: they are conversation starters.

NSW
Helensburgh

WAH-WAH is knitwear company with a difference: we make wearable art.

Founded in 2015 by Kaylene Milner, WAH-WAH combined her two main passions: indie rock and fashion (especially knitwear). Her vision defied easy categorization: part fashion brand, part art curation, and part activism through wearable art.

In the ensuing years, WAH-WAH has built a reputation for high quality knitwear featuring tributes to some of the most exciting bands of recent times — The Yeah Yeah Yeahs, King Gizzard, The Raincoats, Sonic Youth, Silverchair, etc.— as well as designs by iconic artists such as Robert Crumb, Kaylene Whiskey, Tadanori Yokoo, Ramesh Nithiyendran, Nell, and more. While some of these are well known, WAH-WAH has also helped to raise the profile of many talented artists and musicians by sharing and championing their work with a broader audience in a medium that we all engage with on some level – clothing! The goal is to create beautiful, collaboratively designed and sustainable garments that tell a story, and to do so at a price which enables a broader audience to champion the artists involved.

WAH-WAH has succeeded in redefining what a clothing brand can be by rejecting traditional industry sales models based on seasonal collections, instead envisioning each garment as a piece of wearable art with a story and a mission statement. Every garment sold gives back to the artist, and in some cases all profits are donated to causes that WAH-WAH is passionate about. Since the brand's inception, it has donated over $1XX,000 from sales to charities including The Climate Council, Firesticks Alliance, Indiginous Corporation, Carbon Positive Australia, National Indiginous Youth Education Coalition, Teenage Cancer Trust, Full Stop and the Red Cross.

WAH-WAH's sustainably produced garments are about more than just staying warm: they are conversation starters.

NSW
Helensburgh
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